Software & technical leadership
Production software, architecture and the technical lead role itself — we have shipped and led builds, not just briefed them.
Content & marketing · Supplements · Gyms · Apparel
Thecontentenginebehindfitnessbrands.
We build the content engine behind supplement brands, gyms and fitness apparel labels — short-form video, AI-generated creative, paid ads and the social presence that ties them together, engineered by people who also ship the software underneath it.
The format
Nine by sixteen, every week
Vertical video is where supplement and apparel brands are won. This is the shape of the work: hook, product, proof, cut to the platform it lands on.
Reference frames showing format and treatment — not client work
What we are expert in
A creative studio with an engineering spine
AI systems
Custom AI agents and generation pipelines that businesses own outright, rather than no-code setups that break on the first real edge case.
Growth marketing
Creative, channels and campaigns run against revenue, with the tracking set up properly so the numbers survive scrutiny.
Increasing prospects
Filling the top of the funnel and keeping it full — outbound engines, inbound content and the follow-up that turns attention into booked calls.
What we do
Four lines that compound
Each one works alone. Run together, the creative feeds the ads, the ads teach the creative, and the social layer keeps both in front of the same audience every week.
The gap we close
Most brands post enough. Almost none post well, weekly.
Consistency beats brilliance in this category, and almost nobody manages both. The engine exists so you do not have to choose.
Straight talk
Why trust a new studio
We are new, and we are not hiding it
There are no client logos on this page because we will not borrow credibility we have not earned. What you can judge instead is the work in front of you: this site, its writing, and how it behaves on your phone.
Start with one line, not the whole account
Take a single service for a month. If the work is good, expand it. If it is not, you have lost a month and not a year — and we would rather lose the pitch than be carried by a contract.
Nothing invented, ever
No fabricated testimonials, no borrowed transformation photos, no results we did not produce. That rule applies to our marketing and to yours — it is why brands in a compliance-sensitive category can work with us.
Two operators, direct access
You get the founders' phones. There is no layer of account management to route a question through, and no junior quietly inheriting your brand three weeks in.
Working with brands across India, United States, United Kingdom, UAE
Who you work with
Two founders. No handoff.
You pitch to the people who do the work. There is no account manager between the call you booked and the person cutting your video.
Co-founder — AI Systems & Technical Lead
Rakesh Babu Gogineni
Rakesh is an AI automation engineer and the founder of Rocky Solutions LLC. He designs and deploys custom AI systems end to end — architecture through production — and leads the technical side of every build: the generation pipelines, the campaign tooling, and the tracking that shows what your spend actually returned. Custom-coded systems you own, not no-code setups that break at the first edge case.
- AI systems engineering
- Software architecture
- Technical leadership
- Automation & tracking
Co-founder — Growth & Creative
Hashwanth Kota
Hash runs growth and the creative that drives it — the hooks, the edit, the way a brand sounds in a caption and looks in a three-second cut. He owns the work people actually stop scrolling for, and the prospecting engine behind it: getting your brand in front of more of the right buyers, then turning that attention into booked calls and orders.
- Growth marketing
- Short-form direction
- Brand & art direction
- Prospecting & pipeline
How it runs
From call to cadence
- 01
Discovery call
Thirty minutes. Your category, your catalogue, what you have tried, and what a win would actually look like for you.
- 02
Audit and plan
We review your content, ads and channels, then come back with a written plan and a scope. No obligation attached to it.
- 03
Build the engine
Creative direction locked, pipelines set up, calendar and campaigns live. The heavy month.
- 04
Run and compound
Monthly cadence of production, testing and reporting — where the work starts paying back.
Also on the table
Everything around it
A content engine leaks if the site is slow, the tracking is wrong or the brand looks different on every asset. We cover the surrounding work so the core four are not carrying a broken system.
Search Engine Optimisation
Technical and content SEO for supplement and fitness ecommerce, built around the queries that carry buying intent.
Local SEO
Google Business Profile, maps ranking and citations for gyms and studios competing inside a five-kilometre radius.
Branding & Identity
Positioning, naming, logo systems and the guidelines that stop a brand drifting across fifty pieces of content.
Graphic Design
Packaging, labels, banners, thumbnails, ad statics and the everyday design a content engine consumes.
Software & Web Development
Production software, internal tools and fast static-first marketing sites, built and led by an engineer rather than assembled from a template.
Lead Generation
Outbound engines and inbound capture that put more qualified fitness buyers in front of your offer, then follow up until they book.
Ecommerce
Shopify and headless storefronts for supplement and apparel catalogues, wired to your ad and analytics stack.
Email & Retention
Flows and campaigns that make a second purchase happen — the cheapest revenue a supplement brand has.
Analytics & Tracking
Pixels, server-side events and attribution set up properly, so the numbers your ads report survive scrutiny.
Questions
Before you ask
You are new — why should we hand you our brand?
Because we are not asking you to. Start with a single service line for one month and judge the work, not the pitch. We would rather earn the rest of the account than talk you into it. This site is the first thing we built; it is a fair sample of the standard we hold.
Do you publish your pricing?
No. Scope varies too much between a single-location gym and a supplement brand running a seven-figure ad budget for a rate card to mean anything. Book a call and you get a written scope and price within a few days.
Do you work with brands outside India?
Yes. We work with brands in India, the US, the UK and the UAE. Calls are scheduled in your timezone and reporting follows your currency.
Who actually does the work?
The two of us, plus a production bench we bring in for shoot days and volume. You will not be handed to an account manager you have never met.
Can you work with our existing team or agency?
Yes. Plenty of brands want the creative engine handled while an in-house team keeps ownership of strategy, or want us running paid while someone else runs organic. We will scope to fit around what already works.
Do you disclose when creative is AI-generated?
Yes, wherever a viewer could reasonably be misled — generated presenters and synthetic voice especially. We will not fake a testimonial, an athlete or a result, for you or for us.
Next step
Let's see what your brand could be posting.
Thirty minutes, no deck. Tell us your category and what you have tried, and we will tell you honestly whether we are the right studio for it.
Or email rakesh@rockysolutionsllc.com